Ecosia - the perfect Earth Day Search Engine

​When it comes to saving the planet, every effort, no matter how small, counts. So what if just by doing what you already do all the time, you could make a positive impact? Well, that's exactly how Ecosia works, a search engine that plants trees. Yup, you read that right. You search, they plant trees

So, instead of using Google as your default search tool, you could switch over to Ecosia. The process is pretty simple. You search the web with Ecosia, the search ads you see in the results generate income for Ecosia, and then Ecosia uses that income to plant trees. We've been using it for well over a year now, and it's 100% seamless.

Ecosia does not pay out any dividends to its owners. All profits stay within the company and are eventually either invested or used for tree planting. They even publish monthly financial reports and tree-planting receipts. These show exactly how much money they made from all the Ecosia searches, and what percentage of their revenue went towards trees.

So simple, and so effective. Essentially a business for good. They provide a a service, cover their operating costs, and then plow their entire net profits into planting trees all over the planet.

In the world of internet titans, Ecosia is smaller than a microscopic dot. But they still wind up investing well over €1,000,000 into tree planting every month. To date, their efforts have resulted in over 91 million newly planted trees... and counting.

So for this Earth Day, head on over to Ecosia now to find out more.

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Dirk Reynolds // ZWARM Intelligence // Tech Whisperer
Dirk is a founding Geeksharks member. For his day job he runs ZWARM Intelligence, a California based firm that provides its clients with custom Filemaker (Claris) solutions, websites, marketing/design campaigns, and comprehensive tech strategy tailored to small- and medium-sized businesses in Europe and the US